August, 16th, 2019 at 10:50 am
By Victor P. Lin Back in the early 1960s, an American animated series called The Jetsons presented audiences a glimpse of how life may be in the future. The show has accurately predicted – or [Read More…]
April, 2nd, 2019
More and more each day, professional and amateur teams are competing in-person and online in esports in games such as Counter-Strike, League of Legends, Smash, Fortnight and FIFA. The size of the esports industry has grown in leaps and bounds in the last decade, with global esports revenues expected to reach $1.1 billion in 2019, a year-on-year growth of +26.7%, according to industry analyst NewZoo (2/12/19). So where are the opportunities for promoters, entrepreneurs and investors? Who are the key players who can help newcomers tap into esports’ revenue and markets?
Our speaker at WHIPgroup’s next Meetup on Tuesday, April 16, is Walter Padilla, Director of Esports for sports industry powerhouse Intersport. He’s a gamer, commentator, event coordinator and strategist who helps consumer brands leverage esports as part of their marketing mix. Walter will provide an overview of the North American esports landscape, including the major opportunities for innovation and investment. Prior to working at Intersport, Walter channeled his passion for gaming into the creation of RVRSL, an esports advertising agency that he sold to Intersport last year.